Shiftech takes Morocco by storm: our centre opens in Marrakech
It's official: Shiftech is setting out to conquer a new continent!
In 2025, we're taking a historic step with the opening of our very first centre in Africa, in Marrakech. After conquering France (and we don't intend to stop there), Luxembourg and Belgium, our expertise in engine reprogramming and vehicle optimisation is settling in Morocco, in the heart of a dynamic and strategic city.
This 15th centre in the network embodies our ambition to offer the very best in Shiftech performance to an increasingly international customer base. Marrakech has become the new playground for enthusiasts of mechanics, power and optimisation. Whether you run on petrol or diesel, there's a new address that's set the standard: Shiftech Marrakech.
A historic step for Shiftech: heading for Africa
2025 marks a major turning point in the history of Shiftech. With the opening of our centre in Marrakech. This network centre symbolises much more than just geographical expansion: it is the realisation of a vision to make performance accessible beyond borders.
From the outset, we have been committed to offering top-of-the-range, technical and reliable services to all motoring enthusiasts. By setting up in Marrakech, we are asserting our determination to extend these high standards to the African continent.
Why Morocco? Why Marrakech?
Choosing Morocco as the gateway to the African continent is no accident. For several years now, the Kingdom has been experiencing a real upsurge in motoring culture: passion, customisation, performance... The need for high-quality technical solutions is growing, particularly among demanding motorists who want to optimise their engines or improve the efficiency of their gearboxes.
Marrakech, in particular, is an obvious choice. Road junctions, prestigious tourist activities, a concentration of car enthusiasts, easy access from the major cities of southern Morocco... everything is there to make this new centre a strategic address for our development and influence.
With Shiftech Marrakech, we are providing a concrete response to a very real demand: that of benefiting from top-of-the-range services, locally, while enjoying the experience and reliability that have made our reputation in Europe.
What does our Shiftech Marrakech centre offer?
Our centre is just like the Shiftech network: comprehensive, cutting-edge and performance-oriented. Whether you're a car enthusiast or a demanding professional, you'll find tailor-made services to improve your vehicle's performance.
Here are the services available on site:
- Stage 1, Stage 2 and Stage 3 engine reprogramming (petrol and diesel)
- Automatic gearbox reprogramming
- 4-wheel drive power bench test
- Installation of performance parts
- Installation of body protection film (PPF)
- Ceramic treatment
- Tinted windows
- Windscreen protection
- Active Sound system
- OBD anti-theft device
All these services are carried out in compliance with the Group's technical standards, using high-precision diagnostic tools and local expertise trained according to Shiftech procedures.
A local team trained to Shiftech standards
At Shiftech, quality is never an option. Each centre in our network is required to comply with strict procedures, rigorous technical specifications and a constant focus on results. Marrakech is no exception to this rule: our on-site team is 100% local, but has benefited from in-depth training to Shiftech France standards.
From engine reprogramming to bodywork protection treatments, every operation is controlled, documented and tested. Our aim? To offer the same level of service as at any other centre in the network, while making the most of local skills.
The opening of the Marrakech centre is also a human story: the story of a passionate team, proud to be part of an international network and determined to fly the Shiftech flag in Morocco. A team recognised on the local scene, which has been practising car preparation and motor sport for many years in Morocco, with the same high standards and the same passion that can be found in all Shiftech centres.
